{"id":18,"date":"2023-07-19T15:21:31","date_gmt":"2023-07-19T15:21:31","guid":{"rendered":"https:\/\/mercatordigital.kinsta.cloud\/?page_id=18"},"modified":"2025-11-06T13:56:37","modified_gmt":"2025-11-06T13:56:37","slug":"about","status":"publish","type":"page","link":"https:\/\/www.mercatordigital.com\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"
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Our methods and approach<\/h2>\n\n\n\n

We work collaboratively to understand your needs – developing honest, long-term relationships that allow active participation from everyone involved.<\/p>\n\n\n\n

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Scalable <\/h2>\n\n\n\n

We can rapidly scale and flex multiple teams thanks to our strong network of associates. Our consultants are pre-vetted and undergo security checks, ensuring a quick and efficient process.<\/p>\n<\/div>\n\n\n\n

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Rapid learning<\/h2>\n\n\n\n

Our research teams utilize workshops and design sprints \u2013 allowing us to learn quickly and foster a sense of shared ownership of the problem and solution spaces.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Evidence driven<\/h2>\n\n\n\n

We prioritize gathering existing evidence and insights before proceeding with primary research. This allows us to iterate, pivot, or validate our approaches while identifying any potential gaps in knowledge. This ensures our primary research is focused, informed, and aligned with the specific objectives of our projects.<\/p>\n<\/div>\n\n\n\n

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User-centric<\/h2>\n\n\n\n

We embed Government Digital Service (GDS) standards into every project \u2013 to ensure that research, testing and iteration activities align with user-centered design principles. This allows us to prioritize the needs and experiences of users throughout the entire lifecycle of the project. <\/p>\n<\/div>\n<\/div>\n\n\n\n

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Best practices<\/h2>\n\n\n\n

Our Discipline Leads manage communities of practice, with a focus on upholding and optimising best practices.\u00a0<\/p>\n<\/div>\n\n\n\n

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Collaborative<\/h2>\n\n\n\n

If we work alongside other vendors to create digital services, we use a highly collaborative approach to our projects with a \u2018one team, one mindset, one goal\u2019 mentality. We prioritize open communication and teamwork \u2013 for a unified effort in achieving our clients\u2019 goals and objectives.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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RESEARCH<\/h5>\n\n\n\n

We test our solutions with real people from diverse backgrounds and also those with exceptional needs \u2013 in order to maximize user reach.<\/p>\n<\/div>\n\n\n\n

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DESIGN<\/h5>\n\n\n\n

We apply best practice to create user-centered digital services, using documented content and design patterns.<\/p>\n<\/div>\n\n\n\n

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PRODUCT<\/h5>\n\n\n\n

By understanding your key goals and objectives, we can position our product roadmaps in line with your business and technical strategies.<\/p>\n<\/div>\n\n\n\n

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DEVELOPMENT<\/h5>\n\n\n\n

We build robust and sustainable products and services – aligned with the UK Government’s Technology Code of Practice.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Our methods and approach We work collaboratively to understand your needs – developing honest, long-term relationships that allow active participation […]<\/p>","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"curved_blue_with_image.php","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-18","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.mercatordigital.com\/en\/wp-json\/wp\/v2\/pages\/18","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mercatordigital.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.mercatordigital.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.mercatordigital.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mercatordigital.com\/en\/wp-json\/wp\/v2\/comments?post=18"}],"version-history":[{"count":0,"href":"https:\/\/www.mercatordigital.com\/en\/wp-json\/wp\/v2\/pages\/18\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.mercatordigital.com\/en\/wp-json\/wp\/v2\/media?parent=18"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}